Reela ( In Progress

Senior Project

Lead Designer

Reela is a women-focused fishing brand built around the idea of making fishing more welcoming, accessible, and enjoyable for women of all experience levels. With the tagline “Learn. Connect. Fish.”, Reela encourages women to build confidence, learn new skills, and connect with others through a shared love of the outdoors.

Brand Development

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Chick-fil-A

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Batch Box